AS LEVEL AQA Business : Revision notes 1 What is Business 1.1 The nature and purpose of business 1.2 Types of business ownership 1.3 The external environment 2. Marketing 2.1 Marketing objectives and plans 2.2 Marketing data 2.3 Segmentation, targeting and positioning 2.4 The marketing mix 3.Operational Performance 3.1 Operations management 4.Human Resources 4.1 Human resource objective 4.2 Human resource data 4.4 Motivation and engagement 4.3 Organizational design and managing human resources. 4.5 Employer employee relations 5.Finance 5.1 Financial objectives 5.3 Sources of finance 5.4 Break even analysis 5.5 Profit & Cash
